Melody Ehsani unveiled her Fall/Winter 2021 collection with a lookbook featuring award-winning director Melina Matsoukas.
Melina Matsoukas is the visual mastermind behind some of the most iconic music videos for artists like Beyoncé and Rihanna along with movies like Queen and Slim. Her creative resume also includes directing for episodes of the HBO hit series Insecure. Her keen eye for capturing the visual beauty through the camera lenses has earned her two Grammys and four MTV Video Music Awards achievements along with several other nominations and wins.
The Melody Ehsani Fall/Winter 2021 collection centers around the aspects of sisterhood and family, making Melina a perfect muse for the campaign lookbook as she and Melody Ehsani happen to be close friends and long-time creative collaborators. Further tapping into the collection’s feels of kinship, Melody dug into her Persian roots and personal friendships, nodding to her familial relationships through prints and comforting silhouettes.
An oversized short-sleeve quilted jacket and deconstructed work pants, dubbed as the Sisterhood Jacket and Trousers, come together as the perfect uniform designed in collaboration with Hellz Bellz founder Lanie Alabanza-Barcena aka Miss Lawn. On the other hand, the Baba’s Fuzzy Sweater Vest appears in a Persian rug print, a hats-off to the men of the families like fathers, uncles, and grandfathers. The heritage rug print also dresses the collection’s quilted Persian Rug Jacket and matching skirt. Additionally, Melody Ehsani makes use of key brand themes by including the reoccurring butterfly with the Kaleidoscope Rugby and Rare Species Mesh Top.
The Fall/Winter 2021 collection also debuts Melody Ehsani’s first-ever sport-lifestyle products. The ME. Core Bra and ME. Core Leggings pose as your next go-to apparel for yoga and other light intensity activities while the Legacy Puffer Vest and Legacy Puffer Pant get you ready to tackle wintry events in style.
The Melody Ehsani Fall/Winter 2021 collection will release in weekly increments starting with Friday, November 12th for the first rollout. Check melodyehsani.com at 8AM PST (11AM EST) and 10AM PST (1PM EST) tomorrow for the drop.
Photos: Abdi Ibrahim
Hair: Miles Jeffries
Makeup: Alana Wright