Behind the Keyboard


My name is Morgan Smith (@muvamorgs), a student studying fashion merchandising at Virginia Commonwealth University and I am the editor/blogger of Pretty Phresh.

I have loved writing since I was in elementary school. College renewed my love for the hobby when I began working as a freelance writer for a local, upcoming magazine called Such A Tease Magazine. Later, I began to work with the multicultural online magazine, Fashion Bomb Daily, as an editorial intern. Writing became an outlet for me to discuss fashion and important topics surrounding the industry, but more importantly it was a way to be myself.

I have always had a love for streetwear and sneakers since I was a little girl. I was so fascinated by my dad’s sneakers collection and would always go to the guys’ section for my graphic tees and hoodies. As I continued these habits as an older woman, I began to question why women did not have streetwear selections like men did or why aren’t people talking about women’s streetwear at all. After more questions surfaced backed by research, I knew I wanted to bring more attention to women’s streetwear and just dope women in general.

Read about the main purpose of Pretty Phresh here.

I am always open to hearing about new topics, designers, and any ideas or content you have that you find interesting and would be a great addition to Pretty Phresh. Just leave comments with your feedback or email me at with your thoughts and/or concerns. 

And remember, stay phresh.